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Case Study

Poxito

Lead generation + GTM strategy for a Pakistan-based software house

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SOFTWARE DEVELOPMENT & OUTSOURCING

🏢 About the Client

Poxito is a software house based in Islamabad, Pakistan, with a presence in the United States. It builds websites, mobile apps and products, and offers DevOps, quality assurance and software outsourcing to startups and enterprises around the world.

🚀 What We Did

  • Go-to-market strategy: target audience, positioning and messaging
  • Lead generation to bring qualified prospects into the pipeline
Lead GenerationGTM Strategy
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